Pipatchara

We partnered with PIPATCHARA from the ground up—shaping the brand’s name, vision, and identity with care.

Founded in 2018 by two sisters, the label blends handcrafted macrame techniques with sustainable materials and a deep respect for local craftsmanship.

The Idea

Our role was to transform their passion into a globally-ready brand. From creating the logo to building an editorial-style brand book, we crafted a narrative that celebrates Thai artistry and empowers the communities behind every piece.